One of the local newspapers for the northwest suburbs of Chicago is the Daily Herald. It’s companion website (dailyherald.com) applies convergence journalism via the “Media Center.” Located on the right edge of the Daily Herald homepage, a small teaser for the Media Center links to a larger convergence media website, the Daily Herald’s Multimedia Center (http://www.dailyherald.com/multimedia/?category=9&type=video).The simple design of the site serves it well. The design is clean and therefore allows the website’s visitors to easily locate what they want to view. Visitors can choose between video, slideshows, photo galleries, and audio. Categories on the right further divide what can be viewed including news on community, food, weather, health & fitness, sports, business, national, world, and travel. To the right of the central screen, the videos, photos and audio links are clearly arranged by date. You can easily choose what you want to see, and the teasers have the appropriate size picture.
The videos are short enough to keep you attention, yet most do not provide you with any helpful information. The slide shows and photo galleries on the other hand provided a better insight on certain stories like the ones for “NIU Shooting” coverage.
Overall I am impressed that my local paper is moving forward by implementing convergence media into their news website. Now the focus needs to be on presenting content that is valuable to the public in quality and relevance.
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